Brand Checklist

Define your brand

… What are the values and beliefs of your brand?

Identify your strengths

… Why should people invest in your products or services?

Know your target audiene

… Who do you want to reach?

… How and where can you reach them?

Create your brand story

… How do you tell people what you do and why you do it?

Find your voice

… what tone do you set to connect with  your audience?

Design your look

… How do you represent yourself visually?

… Does your aesthetic communicate your story and values?

Be consistent

… Is your brand consistent across all platforms?